Free Gift From Bob Maunsell

August 27, 2009 by Bob Maunsell  
Filed under Bob's Free Gift

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A Little Something!

One of the nicest things you can do is to send your wife a “Little Something” every now and again to show how her much you appreciate her for putting up with you for all the long hours that you put into your business, and for keeping the house and the kids in tip top shape. When you do a “Little Something” extra for you spouse the  unexpected gift will create that micro moment of happiness for her. Studies have shown that little moments of positive emotion can add up, helping us to “rebound better from adversity and stress, ward off depression, and continue to grow.”  Not only will this make your wife happy, but it will endear her to you.

Who else’s ears should you be whispering in, to create this type of relationship with…? How about your installed base of customers aka your security clients…How about if you could create a micro moment of happiness for your clients. Wouldn’t this be a great way to build incredible loyalty with your “FAN BASE”, most people would have you think that just by sticking the latest dealer program sign in their front lawn would build loyalty and create “Clients 4 Life”. It’s takes a little more work to create “WOW” security system experience. But the rewards of gifting your “FAN BASE” are enormous when you can [scale] these micro-moments of happiness for lot’s and lot’s of your clients  at the same time.

Create Micro Moments of Happiness…

I have been using a gifting company called www.littlesomething.com  this concierge site offers a wide variety of Little Somethings from gourmet foods and golf balls to bath soaps and mini gardens. Each Little Something is shipped with a personal note from you the Security Dealer, talk about standing out from the crowd.  In an increasingly cut throat national and global marketplace, Little Somethings are a cost-effective way to build client relationships and deepen customer loyalty 4 life.  For less than a sawbuck ($10) each (including shipping to U.S. destinations), Little Somethings are fun, memorable, classy, well-presented, and a great way to communicate to your client base.

Security Dealers & Low Voltage installers are using this service in some of the following ways:

•    To welcome new customers.  Security Dealers who send Little Somethings also send the message that they are thoughtful and care about their clients.
•   To thank customers who give referrals.  Referrals are the holy grail of security dealers and low voltage installers— spurring them is a great idea!
•    To make a great impression on hot prospects.  Since every Little Something includes a note, the message can be crafted for a specific prospect and even includes the company logo at the top… WOW… We aren’t in Kansas anymore!
•    To spread happiness (and client satisfaction)!  Sometimes a simple “thank you” for no special occasion at all can speak volumes.
•    To celebrate little occasions that don’t require large gifts.  For example — birthdays!  What security dealer remembers birthdays…? I can’t think of any off hand.  And if they do, it’s usually an automated email with a coupon — nothing quite as fun or delightful as a Little Something in the mail.

It doesn’t take a lot of money or a lot of time to make a lot of impact with a Little Something.

My Free Gift

[ support@securitymarketingguru.com  ]


My Free Gift  Text 2 copy

This is who I would send 5 Little Somethings too.

1-    Your spouse or significant other. (cuz they deserve it!).
2-    A client who refers you a ton of business.
3-    A contractor or developer that has access to a boatload of security installs.
4-    If you have a proposal out there and you’ve been trying to woo that prospect, you can send him over the edge by sending him a gift.
5-    A client who gives you a truckload of installs.

What have you got to lose by doing this…I can’t think of the last time I’ve made such an “OUTRAGEOUS” offer like this, and no there nothing wacky in my cigars. I’m paying you to make money off of my dime. This offer is open to any that is on my weekly security system marketing email list (You need not be a member of any of my services). All I ask for in return is a short little story detailing who you sent it to and the results you got.

Shucks I could be called a socialist with this offer by spreading the wealth around.  Just go ahead and create a micro moment of happiness for five (5) of your top clients.

This is a no greater way to win the “hearts and mind of your clients” then by sending them an unexpected little something in the mail.

This is the equivalent of sending out a daily timer test signal to make sure that the clients who mean the most to you know that you’re there and present and online in their mind thinking about their needs.

I don’t know how long I’ll keep this ridiculously FREE offer up so I would suggest you act now, before my bailout money runs out (hahaha). I don’t have the luxury of printing more.

P.S. Please, only ONE order refund per company.

P.S. Please allow up to two weeks to receive your gift card.

Rules and Regulations ** You must be a subscriber to my weekly email list to redeem this offer. This offer is open exclusively to Security Dealers, Low-Voltage Installers (and Life Safety), Security Integrators, Locksmiths and Electrical Contractors specializing in low-voltage/security. Valid Name, Company Name and Phone Number required, we will contact you via phone before mailing and provide you with a tracking number**

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