Cloak & Dagger Security Marketing In 2015

Traditional marketing approaches, especially hard sell, don’t work well on the Internet or with consumers in the information/Internet age. To get readership and response, security

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Treating Your Clients Like Royalty, and Then Some

Did you ever receive a grand gesture from another business that truly blew your socks off? I hope you have… and I hope your security

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High Times & Higher Returns In 2015

The classic Bob Dylan song came to mind while I was walking around the streets of Amsterdam. Well, they’ll stone ya when you’re walkin’ ‘long

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Even “heros” are cursed with challenges/problems.

I just want to say that I really appreciate your loyalty and friendship, and would like to share with you an article that could possibly

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Opportunity & Luxury Problems

You won’t be hearing much out of me over the next 3 weeks. I’m taking the whole family on a European vacation for Christmas and

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Tuesday’s Gone

It was the day before Thanksgiving and I was sitting at a traffic light with my daughters in the car. The air was cold, the

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Happy Thanksgiving & Lessons From An Oyster

We’re gonna be knocking off early at Security Marketing Guru for the Thanksgiving Holiday and I wanted to take the time to personally wish you

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How Do You Know If Your Prices Are Too Low?

Your prices are too low if you never get a call from clients stating that the service bill is too high. If you never get

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The Best Sales Advice I Can Give Ya!

Most security entrepreneurs come knocking on our door looking for more leads, better qualified leads, or to put them in front of folks that will

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Unscrupulous Security Dealers

I just got back from the Electronic Security Technology Summit in Colorado Springs, and boy-oh-boy was it an awesome good time. I met some new

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