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With our Converting Prospects Into Paying Clients Marketing Kit (for the residential market) you’ll get two great marketing systems that, together, will position you as the go-to-company for residential security in your neck of the woods, and prove to your target market that you, and you alone, are the security dealer of choice.

Converting Prospects Into Clients

The two systems included in the kit are:
  1. Prospect Converting System
  2. Testimonial Generating System (real, live client testimonials help BIG TIME to persuade and convert prospects, don’t ever underestimate them!)
All the pieces in this system are designed to boost your image by proving that you are the ethical, reliable, knowledgeable, experienced and trustworthy security company in your marketplace and that YOU are the company of choice when it comes to protecting and securing residential homes and loves ones. All the pieces in this system are designed to boost your image by proving that you are the ethical, reliable, knowledgeable, experienced and trustworthy security company in your marketplace and that YOU are the company of choice when it comes to protecting and securing residential homes and loves ones.
  • “We Aim To Make You Happy” Email - this incredible email should go out to all your prospects BEFORE you meet with them. It includes three (3) convincing pieces that will set you apart from your competition and position you as the security company of choice before you even meet the prospect!
  • Your Company’s Code of Ethics - this piece is a must have for EVERY security dealer. It sets the stage for your security company as an honest, ethical, conscientious provider of security.
  • You Vs The Other Guys Guarantee Comparison Chart - includes 30 Bold Guarantees that you vow to your prospects and clients - that no other security dealer can or will!
  • King of Security - this piece is a great positioning piece. It will show how knowledgeable and experienced you are in the security industry (NOTE: this piece also pitches the 32 Point Home-Safe-Home Security Audit and utilizes the audit to feature a very powerful offer that will get your phone ringing and your foot in the prospect’s door! The 32 point audit is NOT included in this kit. It is, however, included in the residential Home-Safe-Home Inspection Marketing Kit.)
  • Client Testimonials & Smiley Face Client Testimonials - both of these pieces are VERY powerful. The Client Testimonial piece includes written client testimonials, while the Smiley Face Client Testimonial piece includes both visual (graphic) and written testimonials - the most impressive & compelling testimonials you can get! Real, live client testimonials lend integrity, credibility, reliability, trustworthiness and honesty to your security business because what others have to say about you is 100 times more believable, compelling, potent and persuasive than anything you have to say about yourself...
For this reason, our next system is all about soliciting and amassing powerful, dynamic online and offline client testimonials.

Testimonial Generating System

As mentioned, client testimonials are powerful in that they help break down the walls of resistance and prove to your prospects that you are a wonderful, honest, trustworthy, knowledgeable and competent security company that doesn't let its customers down. This system includes pieces to garner and glean great online and offline client testimonials.
  • World Famous Client Survey Form - this piece asks your clients to give you feedback on the good, the bad and the ugly. If you’ve done a great job with the installation and client care, the good will come out in droves and you’ll have plenty of fodder for your client testimonial handouts. (comes with direction on how to distribute the form.)
  • Smiley Face Testimonial Cards - these little babies work like gang busters to give you visual and written confirmation of a job well done by your security company. Clients have a blast filling them out… wait till you see them - they’re absolutely brilliant and the most compelling, client-converting pieces you’ll EVER find! Also included here is a one (1) lively marketing piece that solicits clients to fill out these fun and amusing testimonial cards. (comes with directions on how to distribute the cards.)
  • Google + Reviews - It is imperative these days to have an online presence and a Google + page. On your Google + page, clients that have gmail email accounts have the opportunity to review your products and services. This Google + Review section is actually a system within a system. It includes: two (2) emails that you can send out to clients seeking honest Google + reviews, plus you’ll get one (1) marketing piece requesting Google + reviews from clients that can be used as a handout, a direct mail piece, inserted in invoices or client newsletters, a fax form, or used as text for a webpage. (comes with directions on how to distribute the three pieces.)

Our Happy Clients


Does Bob's Stuff Really Work???

Some of the fantastic results our clients have achieved
with the Smokin' Newsletter and using our Marketing Programs.

How To Order...

**If we cannot verify your company information and security business ownership,
we will not ship your order and we will refund your purchase.**

*Secure Online Checkout*

Your investment for the Converting Prospects Into Paying Clients Marketing Kit is $597 (with Free Shipping)

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For Offline Orders, Fax Form to 508-835-9099

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*Note: This kit is sold ONLY to Security & Low Voltage Dealers. Because you are buying intellectual property that can easily be copied, stored and used, once you purchase the kit, it is NON-REFUNDABLE. All pieces in this kit are sample pieces and will have to be edited to include your company name and contact information. The client testimonial handouts will have to have your own client testimonials inserted, please do not use the testimonials included. All pieces in this kit are either in MS Word or MS Publisher 2007.

These are copyrighted materials protected by strict copyright law! By purchasing the above material, you have a “limited use” of the printed materials, electronic materials, digital mastered copies and all content provided. ”Limited use” being defined as: All printed materials, electronic materials and digital master copies that are provided by Security Marketing Guru to be used by the purchaser exclusively. They are intended for distribution to your company’s customers, clients and prospects only. These materials are not intended, nor allowed, to be shared or distributed to any other persons or businesses. Reselling of printed and digital material is strictly prohibited. You are not authorized to share material in chat rooms or on the internet, nor circulate them within trade associations or other groups to which you may belong.

Damages, through legal prosecution, will be sought to the full extent of the law if any of the copyright rules set forth in the above paragraph are broken. Criminal and Civil action will be brought forth. Damages in the hundreds of thousands of dollars can be awarded, as well as payment of all legal fees arising from the suit. In addition, the government can criminally prosecute you for copyright infringement. If convicted, you can be fined up to $250,000, or sentenced to jail for up to 5 years, or both.