The Smokin’ Security Newsletter Coaching Club!
Attn: Security & Low Voltage Dealers
Do YOU Want To….
- Develop a Continuous Steam of Hot Security Prospects?
- Dominate Your Local Security Market?
- Attract “A-List” Clients? ( Learn How To Acquire Qualified Leads!)
- Stop Wasting Money On Marketing That DOESN’T WORK?
- Discover Insider Marketing Secrets To Growing a “Money Tree” For Your Security Business?
- Convert Prospects Into Clients That “Pay, Stay and Refer?!”
The Only Marketing and Business Building Newsletter, In The World, Specifically Written For Security & Low-Voltage Companies.
Each Issue Is Packed With Direct Mail Pieces & Marketing Ideas, You Can “Swipe and Deploy” In Your Security Business, To DRAMATICALLY Increase Your Sales.
Have you ever felt “overwhelmed” or “stressed out” with the seemingly insurmountable task of turning your security business into a lucrative “set it and forget it” profit center?
Let’s face it, if you’re running a security company, then you need to make LOTS of money, fast. And when I say “make money fast,” I don’t mean a few dollars here and there. I mean money that can pay your suppliers, workers comp, business liability, health insurance, vehicle insurance, gasoline, payroll, taxes, office rent and all your other business overhead….Plus provide you with boat-loads of extra coin for your personal pleasure – whatever that is – maybe to pay your mortgage, household costs, schooling, vacations or provide for retirement income. And the ONLY way you can do this is by consistently getting your hands on unconventional road-tested marketing strategies that will teach you how to communicate and persuade your prospects and customers more effectively.
In my monthly Smokin’ Security Newsletter Coaching Club, I present you the view from the “other side of the desk“, uncovering subtle, but powerful and compelling copy-writing strategies, and a MASSIVE amount of “How To” direct-response marketing and selling tips, specifically for YOU and YOUR security business. This way, you can consistently attract more new and pre-qualified customers who are EAGER to work with you… you can do more back-end business with your existing customers… and you can charge much more money for your security goods and services.
My Smokin’ Newsletter Coaching Club Membership Includes:
- A subscription to my monthly Smokin’ Security Newsletter (TM) that’s packed to the gills with relationship-building, security marketing strategies designed to supply you with a steady stream of security clients that Pay, Stay and Refer!
- Bi-Monthly audio success CDs, including interviews with world-famous entrepreneurs and marketing and security experts, where you’ll discover their valuable insider secrets to success!
- A coaching program with 90 minute, bi-monthly calls, where we discuss the security marketing strategies and techniques, included in the Smokin’ Security Newsletter(TM), and how to successfully implement them in your security business to make maximum profits. You will also learn what selling tactics other security installers are successfully using to increase sales and installations in their security businesses.
- Twice per year, you will get a 15 minute one-on-one, personal coaching call where we will discuss business-building marketing techniques personalized for your specific needs.
- A Done-for-you quarterly client newsletter, called Service That Soars(TM). This newsletter is the most powerful prospecting, stay-in-contact, business-building, referral-producing tool on the planet!
- Live, monthly direct response security marketing pieces that you can use in your security business to generate lots more clients and close more installations, each and every month.
I Just Got 22 Referrals From A Strategy I Swiped Out of The May Issue of the Smokin’ Security Newsletter!!
06/10/2010 – I can’t wait to receive the monthly newsletter from bob and his group. I have a brass balls guarantee with referalls on the back. Just finished our 4th bi-monthly newsletter and am hearing from customers that like it. Even had one customer (retired teacher) that made corrections on it and brought it by the office. I thought that was great because it showed that he read it. Also received a call thanking me for the thank you card I sent a new client. I am seeing positive changes that will only help as our company goes forward still have things to do as our company works on a new educational web site. Thanks for the help and motivation.
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Charlie Cleary
Always Alert Security
Bethany, OK
During your second month as Smokin’ Security Newsletter Coaching Club Member, I’m going to send you this $3,500.00 package of exclusive subscriber bonuses. Read the details below!
- $100 of Security Marketing Guru.com Money – good towards the purchase of any of my OTHER programs.
- Copy of my proprietary $20 Sales Letter for initiating joint ventures and attracting some serious attention
- $250 Gift Certificate towards one of my Security Marketing Boot Camps.
- Two (2) Direct Mail Piece Critiques – Any two ads/sales letters of your choice
- One 15 Minute Personal, 1on1 Consulting Call with me.
- (1) FREE Search Engine Optimization Website Critique.
- (1) FREE Copy of my report, “How to Make Your Yellow Page Ads Pull in 400% More Business.”
- Maverick Millionaire Maker Checklist. Over 47 ways to improve your Security or low-voltage business.
- Copy of my unusual and Highly Successful Display Ad, I used several years back that flooded my security business with new customers.
- **EXCLUSIVE BONUS** I’m Also Going To Send My Legendary 8 Panel Business Card [read below]
- Panel 1: Is a picture of yours truly, presenting myself to the potential client as the face of my company. Using two subtle little “psychological triggers” in the brief copy, I position myself as the “Obvious Expert” and one to be trusted with their security installation.
- Panel 2: Is a brief 250 word message from myself to the potential client, loaded with essential “trigger phrases,” and outling my expierence in the security industry, while keying on why my company is a tier 1, security integration company. Complete with an authentic signature from yours truly.
- Panel 3: Is the contact information for my sales reps who work 24/7 365 days a year, they don’t even get Christmas off! I work these guys like slaves. Are you wondering how I afford that kind of payroll…..? Give them a call at 1-800-898-1366
- Panel 4: Is what I like to call my “Shocking Services” page. I give a brief list of the expert services I offer and theres a few killer testimonials from some well known local companies.
- Panel 5 – 6: These panels contain two whole page testimonial letters from a couple of my “fanatical clients.” They are complete with a color picture and full contact information. If you find a ballsier guarantee on a companies work than placing two full page client testimonials from well known local companies, on a business card WITH contact information than please let me know!
- Panel 7: Is for all of the “coupon fanatics” out there, (hey who doesn’t love a great offer to save a few bucks, like free popcorn at the movies, thats a $5 savings up here in Taxachusettes!). I’ve been running this special offer for over 5 years now and I can’t even begin to tell you the sales figures I’ve posted off this bad boy.
- Panel 8: Lists my 10 Incredible Guarantees. My client “bill of rights” as its been dubbed. It’s all right there in black and white, clear as crystal. I even snuck in a little challenge to my compeition at the bottom.
Alright if your looking to get your hands on this WMCP (weapon of mass client production) the copy and graphic design layout its going to cost you $497.00 BUT….as a special bonus to my Smokin’ Newsletter Subscribers it’s yours FREE after your second month in the program. Why…you might ask? Because a “knock-out” business card is one of THE MOST SUCCESSFUL ways to attract and retain more clients. And that’s what I’m all about, helping security and low-voltage dealers attract and retain more clients for life!
- **BiMonthly Bonus** Interactive Webinars
Six times a year (every other month), I host 90 minute webinar-coaching calls for ONLY my Smokin’ Newsletter subscribers. During these interactive online seminars, I will give you a “behind the scenes” look at how I implement the specific online and offline marketing strategies that I covered in that month’s newsletter. Some of these seminars will feature special guests and will always include a 15-20 minute Q&A session, at the end of the seminar, where you get to ask me anything you want about the topics we covered.
- **Quarterly Bonus** Every Season You Will Get The Service That Soars Newsletter
As a subscriber to my Smokin’ Security Newsletter, you’ll also receive a full subscription to my quarterly client newsletter, Service That Soars (TM). This “done for you” client newsletter is the most powerful prospecting, stay-in-contact, referral producing tool on the planet! You will receive the template ready made, all you need to do is personalize with your picture and contact info. Send the file over to your local print shop, have them send it out quarterly to your clients and prospects, then kick back and watch how it effortlessly attracts new clients and enjoy the on-going cascade of referrals!
- **Semiannual Bonus** Private 1-On-1 Consulting
Twice a year I’m going to give you a private, one-on-one call with me. During this 15 minute conversation, we’ll discuss how your business is doing and any problems you are having implementing the strategies and marketing techniques I talk about in my monthly newsletter. I will help you identify specific struggles you are having and strategies that will work best for you and your security business, to overcome these problems. This is also your time to ask me any specific questions that you’d like, you get to “pick my brain!” Together we will get you moving in the right direction…down the road to success!
Sound too good to be true? Well, It’s Not! All this and much, much more, is included in a monthly Smokin’Security Newsletter Subscription. In fact, I’m so completely sure you’ll find my Smokin’ Security Newsletter to be such a vital part of marketing your security business that I am willing to let you take it for a test drive, FREE!
Risk-Free Money Back Guarantee
You’ll NEVER find anything like it anywhere else on the planet…I guarantee it! But that’s not all: Subscribe to the Smokin’ Security Security Newsletter for one full year. Take advantage of every benefit, month-in and month-out, including all the sales copy critiques… the live monthly examples and sales copy re-writes… the copywriting tips and strategies… and the creative warehouse of ideas that boost your response rates… and implement and incorporate these new ideas into your current security marketing. If after 12 months, you can honestly say you haven’t made at LEAST an extra $10,000 Dollars you wouldn’t have made without these resources, then I will refund 100% of the investment you’ve made in this newsletter, over those last 12 months. Is that fair or what?
Bob, I Want To Take It For A Test Drive!
Great! Here is How The Trial Offer for My Smokin’ Security Newsletter Works:
- I’m going to send you the current issue (issue for the month you sign up! Ex: You sign up on July 4th so your current issue = July)
- I’m going to send you 2 (two) back issues….the October 2010 issue and the January 2011 issue!
- I’m going to sweeten the deal by sending you 4 (four) of my favorite Audio Success CDs, which were featured in past issues!
- Black Belt of Google Ad-words.
- How to Sky Rocket Your Security Business With Interactive Video Monitoring.
- Why Most Websites Fail And How To Make Yours A Smashing Success.
- How To Make Your Clients Feel Like A Million Bucks!
- All I ask is that you pay the shipping of $5.95. The rest is on me! – Your Welcome :D
That’s a total of $679.00 worth of material, yours to keep, for FREE.
- 4 (audio sucess CDs) x $97 = $388.00
- 3 (issues of Smokin’) x $97 = $291.00
- $388 + $291=$679.00
All is ask, is that you help out with the cost of priority mail shipping @ $5.95
Forget everything you may know or think your know about traditional marketing techniques! Nothing, I mean nothing! Compares to this! This marketing newsletter uncovers the unique marketing strategies needed for making LOTS of money in the Security & Low Voltage Industry!
What Happens After I Sign Up For The FREE Offer?
Glad you asked! Here Is How The Program Works…
Once you sign up for the free trail offer, you automatically become an official subscriber to my Smokin’ Security Newsletter and are eligible for the awesome perks that come with a Smokin’ Security Newsletter membership; Bimonthly Webinars and Private 1-on-1 Coaching Calls, quarterly “done for you” Client Newsletters and over $3,500.00 in other bonuses (I will discuss all of this in detail, below).
This means: going forward from your first month, you will be billed at the regular subscription rate of only $97 per month, billed to your credit card on the 15th of each month – for every month that you subscribe to The Smokin’. Once you receive the trial offer, if you feel that my marketing strategies and techniques just aren’t for you or you want to “keep going rouge” with your marketing efforts, then you can simply call or email my staff and we will process your cancellation. You must contact us before or on the 10th day of the month that you intend to cancel. If you cancel after the 10th day of any given month, you will still be billed for that month’s subscription and will get that month’s Smokin’ Security Newsletter. The cancellation will take affect on the following month.
Four Things This Newsletter Is NOT
- Run of the mill, industry trade magazine.
- Waste of your time and money.
- 20 page “Dear Abby,….” column.
- Wimpy tape of the month club.
14 Reasons Why You Need The Smokin’ Security Newsletter To Show Up In Your Mailbox Every Month
- You need to make the rules for your security business. Don’t let industry thinking dictate how you will attract new clients into your marketing funnel.
- How to better connect with your clients and deliver that “WOW” experience.
- How you can charge a premium price for your services and provide the service and post sale follow up to turn people into clients for life!
- How to leverage your client base to do 10x-100x more selling. Build a small army of fanatical clients to evangelize your security business
- Here’s a simple one…..How to stop DOING MORE than you get PAID FOR.
- Simple ways to channel your time and energy into $500.00hr work (marketing) and away from 15hr work (running to the supply house to pick up cable).
- Creating PDSM (Personality-Driven Security Marketing[TM]) building the brand called YOU. Make your business stand out in a crowd!
- Turning your business into a machine that attracts and produces clients that PAY, STAY and REFER!
- Increasing the bandwidth of communication with your clients through social media networking.
- Transforming your techs into mini sales reps, the art of education based selling.
- How to create irresistible “BRASS BALLS” offers that your competition will be scared out of their mind to match.
- How to manage your security business around your life instead of managing your life around your security business.
- How to build your companies USP (unique selling proposition) so people will want to do business with you and you only!
- Finally be able to drop that pain in the ass client who is costing you time, money and your ear drums. Focusing all your efforts on clients who truly value your time and your services
For Less Than A $100 Bucks A Month You’ll Get ALL The Tools You Need to Build A Lucrative Security Business, Plus over a Whopping $3,500.00 Worth of FREE Stuff!
With All My Bonuses, Plus A Guarantee That “You’ll Never Find Anything Like It Anywhere Else On The Planet, Plus A Risk-Free, One Year Money Back Guarantee” AND A “Cancel Anytime You Want” Policy, What The Heck Are You Waiting For!?!?
Familiarize Yourself With How The Program Works
**Please note if have previously subscribed to our newsletter and wish to re-subscribe, you will be billed at the regular subscription rate of $97.00***
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These are copyrighted materials protected by strict copyright law! As a paying member, in good standing, in the Smokin’ Security Newsletter Coaching Club, you have a “limited use” of the printed materials, digital mastered copies and all content provided in this program. ”Limited use” being defined as: All printed materials and digital master copies that are provided by Security Marketing Guru and/or Bob Maunsell Direct are for program members exclusively. They are intended for distribution to your company’s customers, clients and prospects only. These materials are not intended, nor allowed, to be shared or distributed to any other persons or businesses. Reselling of printed and digital material is strictly prohibited. You are not authorized to share material in chat rooms or on the internet, nor circulate them within trade associations or other groups to which you may belong. Also, as a member in the Smokin’ Security Newsletter Coaching Club, your “limited use” of all printed material, digital mastered copies and all content is being leased. Therefore, if you cancel membership, your leasing right expires, upon the cancellation, and your right to “limited use” of the printed material, digital mastered copies and all content expires.
Damages, through legal prosecution, will be sought to the full extent of the law if any of the copyright rules set forth in the above paragraph are broken. Criminal and Civil action will be brought forth. Damages in the hundreds of thousands of dollars can be awarded, as well as payment of all legal fees arising from the suit. In addition, the government can criminally prosecute you for copyright infringement. If convicted, you can be fined up to $250,000, or sentenced to jail for up ot 5 years, or both.
You have made a significant investment in the right to use these materials. It would be to your disadvantage to freely give them away or continue unauthorized use as a non-member.
